Data protection                     Deutsche Version


With the following privacy policy we would like to inform you about which types of personal data (hereinafter also referred to as "data") we process for what purposes and to what extent The privacy policy applies to all processing of personal data carried out by us, both within the framework the provision of our services as well as in particular on our web pages, in mobile applications as well as within external online presence, such as our social media profiles (collectively referred to as "online offer").

The terms used are not gender specific.

As of: October 28, 2019


kai stachowiak

In Fischbeker Heidbrook 2b

21149 Hamburg


E-mail address :

Imprint :

Overview of the processing

The following summary summarizes the types of data processed and the purposes of their processing and refers to the individuals concerned.

Types of processed data

  • Inventory data (eg names, addresses).

  • Content data (eg text input, photographs, videos).

  • Contact details (eg e-mail, telephone numbers).

  • Meta / communication data (eg device information, IP addresses).

  • Usage data (eg visited websites, interest in content, access times).

Categories of affected persons

  • Communication partner.

  • Users (eg website visitors, users of online services).

Purposes of processing

  • Providing our online offer and user-friendliness.

  • Contact requests and communication.

  • Remarketing.

  • Reach measurement (eg access statistics, recognition of returning visitors).

  • Tracking (eg interest / behavioral profiling, use of cookies).


Relevant legal bases

In the following, we share the legal basis of the General Data Protection Regulation (DSGVO), on the basis of which we process the personal data. Please note that in addition to the provisions of the GDPR, the national data protection regulations may apply in your home or country of residence.

  • Consent (Article 6 (1) (1) (a) GDPR) - The data subject has consented to the processing of personal data relating to him for a specific purpose or several specific purposes.

  • Performance of the contract and pre-contractual inquiries (Article 6 (1) sentence 1 (b) GDPR) - The processing is necessary for the performance of a contract of which the data subject is a party or for the performance of pre-contractual measures, at the request of the data subject respectively.

  • Legitimate interests (Article 6 (1) (1) (f) of the GDPR) - Processing is necessary to safeguard the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject protecting personal security Data require, outweigh.

National data protection regulations in Germany: In addition to the data protection regulations of the General Data Protection Regulation, national regulations on data protection in Germany apply. This includes in particular the law on the protection against misuse of personal data in data processing (Bundesdatenschutzgesetz - BDSG). In particular, the BDSG contains special rules on the right of access, the right of cancellation, the right to object, the processing of special categories of personal data, processing for other purposes and for transmission, as well as automated decision-making in individual cases, including profiling. Furthermore, it regulates data processing for the purposes of the employment relationship (§ 26 BDSG), in particular with regard to the establishment, implementation or termination of employment relationships and the consent of employees.

Safety measures

We will take appropriate technical and organizational measures in accordance with the law, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing, the different likelihoods of occurrence and the extent to which the rights and freedoms of individuals are threatened to ensure a level of protection appropriate to the risk.

Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as their access, input, transfer, availability and segregation. We have also set up procedures to ensure the enjoyment of data subject rights, the erasure of data and responses to the threat to data. Furthermore, we consider the protection of personal data already in the development or selection of hardware, software and procedures according to the principle of data protection, through technology design and privacy-friendly default settings.

Transmission and disclosure of personal data

As part of our processing of personal information, data may be transmitted to or disclosed to other entities, companies, legally independent organizational units or individuals. The recipients of this data may include, for example, payment institutions in the context of payment transactions, service providers commissioned with IT tasks or providers of services and content that are integrated into a web page. In such case, we comply with the legal requirements and in particular conclude corresponding contracts or agreements that serve to protect your data with the recipients of your data.

Data processing in third countries

If we process data in a third country (ie, outside the European Union (EU), the European Economic Area (EEA)) or processing in the context of the use of third party services or the disclosure or transfer of data to other persons, entities or companies takes place, this is done only in accordance with the legal requirements.

Except as expressly provided, or as required by contract or law, we process or disclose the data only in third countries with a recognized level of privacy, including those certified under the Privacy Shield, or on the basis of specific warranties, such as contractual obligations so-called standard protection clauses of the EU Commission, the existence of certifications or binding internal data protection regulations (Art. 44 to 49 GDPR, information page of the European Commission: -protection / international-dimension-data-protection_en ).

Use of cookies

Cookies are text files that contain data from visited websites or domains and are stored by a browser on the user's computer. A cookie is primarily used to store the information about a user during or after his visit to an online offer. The stored information may include, for example, the language settings on a web page, the login status, a shopping cart, or the location where a video was viewed. The term "cookies" also includes other technologies that perform the same functions as cookies (eg, when user information is stored using pseudonymous online identifiers, also referred to as "user IDs")

The following cookie types and functions are distinguished:

  • Temporary cookies (also: session or session cookies):  Temporary cookies are deleted at the latest after a user has left an online offer and closed his browser.
  • Persistent cookies:  Persistent cookies remain stored even after closing the browser. For example, the login status can be saved or preferred content displayed directly when the user revisits a website. Likewise, the interests of users used for range measurement or for marketing purposes may be stored in such a cookie.
  • First-party cookies:  First-party cookies are set by ourselves.
  • Third party cookies (also known as third party cookies) : Third party cookies are used primarily by advertisers (known as third parties) to process user information.
  • Necessary (also: essential or essential) cookies: On the one hand, cookies may be absolutely necessary for the operation of a website (eg to save logins or other user entries or for reasons of security).
  • Statistics, marketing and personalization cookies : In addition, cookies are usually also used within the framework of the range measurement and when the interests of a user or his behavior (eg viewing certain content, benefits of functions, etc.) on individual websites in a user profile get saved. Such profiles are used, for example, to display to the users content that corresponds to their potential interests. This process is also referred to as "tracking", ie tracking the potential interests of the users. , As far as we use cookies or "tracking" technologies, we will inform you separately in our privacy policy or in the context of obtaining consent.

Information about legal bases: On which legal basis we process your personal data with the help of cookies, depends on whether we ask you for a consent. If this is the case and you consent to the use of cookies, the legal basis for the processing of your data is the informed consent. Otherwise, the data processed by means of cookies will be processed on the basis of our legitimate interests (eg in the course of a business operation of our online offer and its improvement) or, if the use of cookies is required, in order to fulfill our contractual obligations.

General information on revocation and opposition (opt-out): Depending on whether the processing is based on consent or legal permission, you have the option at any time to revoke your consent or to object to the processing of your data by cookie technologies ( collectively referred to as "opt-out"). You may initially declare your opposition by means of the settings of your browser, eg by deactivating the use of cookies (whereby the functionality of our online offer may be restricted). A contradiction against the use of cookies for the purpose of online marketing can also be achieved by means of a variety of services, especially in the case of tracking, via the websites http://optout.aboutads.infoand . In addition, you may receive further notice of objections in the context of the information on the service providers and cookies used.

Processing of cookie data on the basis of a consent : Before we process or process data within the scope of the use of cookies, we ask the users for an always revocable consent. Before consent has been given, cookies may be used that are necessary for the operation of our online offer. Their use is based on our interest and the interest of the users in the expected functionality of our online offer.

  • Processed data types: usage data (eg visited websites, interest in content, access times), meta / communication data (eg device information, IP addresses).

  • Affected persons: Users (eg website visitors, users of online services).

  • Legal basis: Consent (Article 6 (1) (1) (a) GDPR), Legitimate interests (Article 6 (1) (1) (f) of the GDPR).


When contacting us (eg via contact form, e-mail, telephone or via social media), the details of the requesting persons are processed, as far as this is necessary to answer the contact requests and any requested measures.

Responding to the contact requests in the context of contractual or pre-contractual relationships is to fulfill our contractual obligations or to answer (pre) contractual requests and otherwise on the basis of legitimate interests in answering the requests.

  • Processed data types: Inventory data (eg names, addresses), contact data (eg e-mail, telephone numbers), content data (eg text input, photographs, videos).

  • Affected persons: Communication partners .

  • Purposes of processing: contact requests and communication.

  • Legal basis: Performance of the contract and pre-contractual inquiries (Article 6 (1) sentence 1 (b) GDPR), entitled interests (Article 6 (1) (1) (f) of the DSGVO).

Provision of the online offer and web hosting

To provide our online offer safely and efficiently, we use the services of one or more web hosting providers whose servers (or servers managed by them) can access the online offer. For these purposes, we may use infrastructure and platform services, computing capacity, storage and database services, as well as security and technical maintenance services.

The data processed in the provision of the hosting offer may include all information relating to the use and communication of the users of our online offer. This includes, on a regular basis, the IP address necessary to deliver the content of online content to browsers, and all submissions made within our online offer or web pages.

E-mail delivery and hosting: The webhosting services we use also include the sending, receiving and saving of e-mails. For these purposes, the addresses of the recipients and senders as well as further information regarding the e-mail delivery (eg the participating providers) as well as the contents of the respective e-mails are processed. The aforementioned data may also be processed for purposes of SPAM detection. We ask you to note that e-mails on the Internet are generally not encrypted. As a rule, e-mails are encrypted on the transport route, but (if no so-called end-to-end encryption method is used) not on the servers from which they are sent and received.

Collection of access data and log files : We ourselves (or our web hosting provider) collect data for every access to the server (so-called server log files). The server logfiles can contain the address and name of the retrieved web pages and files, the date and time of retrieval, transferred data volumes, notification of successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page) and, as a rule, IP addresses. Addresses and the requesting provider belong.

The server log files can be used for security purposes, for example, to avoid overloading the servers (especially in the case of abusive attacks, so-called DDoS attacks) and second, to ensure the utilization of the servers and their stability.

  • Processed data types: content data (eg text input, photographs, videos), usage data (eg visited websites, interest in content, access times), meta / communication data (eg device information, IP addresses).

  • Affected persons: Users (eg website visitors, users of online services).

  • Legal basis: legitimate interests (Article 6 (1) sentence 1 (f) of the DSGVO).

Presence in social networks

We maintain online presence within social networks to communicate with or provide information about our users.

We point out that data of the users outside the area of ​​the European Union can be processed. This can result in risks for the users, because for example the enforcement of the rights of the users could be made more difficult. With respect to US providers that are certified under the Privacy Shield or offer comparable guarantees of a secure level of data protection, we point out that they are committed to respecting EU privacy standards.

Furthermore, the data of the users within social networks is usually processed for market research and advertising purposes. For example, user profiles can be created on the basis of the user behavior and resulting user interests. The usage profiles can in turn be used, for example, to switch advertisements inside and outside the networks that are supposed to correspond to the interests of the users. For these purposes, cookies are usually stored on the computers of the users, in which the user behavior and the interests of the users are stored. Furthermore, in the usage profiles, data can also be stored independently of the devices used by the users (in particular if the users are members of the respective platforms and are logged in to them).

For a detailed description of the respective forms of processing and the possibilities of opting out (opt-out), we refer to the privacy statements and information provided by the operators of the respective networks.

Also in the case of requests for information and the assertion of data subject rights, we point out that these can be claimed most effectively from the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, then you can contact us.

  • Processed data types: inventory data (eg names, addresses), contact data (eg e-mail, telephone numbers), content data (eg text input, photographs, videos), usage data (eg visited websites, interest in content, access times), meta / communication data (eg Device information, IP addresses).

  • Affected persons: Users (eg website visitors, users of online services).

  • Purposes of processing: contact requests and communication, tracking (eg interest / behavioral profiling, use of cookies), remarketing, reach measurement (eg access statistics, recognition of returning visitors).

  • Legal basis: legitimate interests (Article 6 (1) sentence 1 (f) of the DSGVO).

Deployed services and service providers:

Plugins and embedded functions as well as content

We incorporate functionality and content into our online offering sourced from their respective vendors' servers (hereafter referred to as "third party vendors"), such as graphics, videos, social media buttons, and posts (hereafter referred to as "third party") uniformly referred to as "content").

The integration always requires that the third-party providers of this content process the IP address of the users, since they would not be able to send the content to their browser without the IP address. The IP address is therefore required for the presentation of these contents or functions. We endeavor to use only those content whose respective providers use the IP address only for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website.

Notes on legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for the processing of data is the consent. Otherwise, users' data will be processed based on our legitimate interests (ie interest in efficient, economical and recipient-friendly services). In this context, we would also like to draw your attention to the information on the use of cookies in this privacy policy.

  • Processed data types: usage data (eg visited websites, interest in content, access times), meta / communication data (eg device information, IP addresses).

  • Affected persons: Users (eg website visitors, users of online services).

  • Purposes of Processing: Providing our online offering and usability.

Deletion of data

The data processed by us will be deleted in accordance with the legal requirements, as soon as their consent for processing is revoked or other permissions are omitted (eg, if the purpose of the processing of this data has been omitted or they are not necessary for the purpose).

Unless the data is deleted because it is necessary for other and legitimate purposes, its processing is limited to these purposes. That is, the data is locked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax reasons or whose storage is required to assert, exercise or defend legal claims or to protect the rights of another natural or legal person.

Further information on the deletion of personal data may also be provided in the context of the individual data protection notices of this privacy policy.

Modification and update of the privacy policy

We ask you to regularly inform yourself about the content of our privacy policy. We will adjust the Privacy Policy as soon as the changes to the data processing we make require it. We will inform you as soon as the changes require your participation (eg consent) or other individual notification.

Rights of data subjects

As DSPRO interested parties, you are entitled to various rights, in particular from Articles 15 to 18 and 21 DS-GVO:

  • Right to object: You have the right at any time, for reasons that arise from your particular situation, against the processing of personal data relating to you which, on the basis of Art. 6 para. 1 lit. e or f DSGVO takes an objection; this also applies to profiling based on these provisions. If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct mail.
  • Withdrawal with consent: You have the right to revoke granted consent at any time.
  • Right to information: You have the right to request a confirmation as to whether the data in question is being processed and for information about this data as well as for further information and copying of the data in accordance with legal requirements.
  • Right to correction: You have the right to demand the completion of the data concerning you or the correction of the incorrect data concerning you in accordance with the legal requirements.
  • Right to deletion and limitation of processing: You have the right, in accordance with the statutory provisions, to demand that data relating to you be deleted immediately, or, alternatively, to demand a restriction of the processing of the data in accordance with the statutory provisions.
  • Right to Data Portability: You have the right to receive data relating to you that you have provided to us in accordance with legal requirements in a structured, common and machine-readable format or to request their transmission to another person in charge.
  • Complaint to the supervisory authority: You also have the right, in accordance with the legal requirements, to a supervisory authority, in particular in the Member State of your usual place of residence, employment or the place of the alleged infringement, if you believe that the processing of your personal data violates the GDPR.


This section provides an overview of the terminology used in this Privacy Policy. Many of the terms are taken from the law and defined above all in Art. 4 GDPR. The legal definitions are binding. The following explanations, on the other hand, are intended above all to aid understanding. The terms are sorted alphabetically.

  • Personal data: "Personal data" means any information relating to an identified or identifiable natural person (hereinafter the "data subject"); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (eg cookie) or to one or more special features, are the expression of the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.
  • Reach measurement : Reach measurement (also known as web analytics) is used to evaluate the flow of visitors to an online offer and may include the behavior or interests of visitors to certain information, such as content of websites. With the help of the range analysis, website owners can recognize, for example, at what time visitors visit their website and what content they are interested in. As a result, they can, for example, better adapt the contents of the website to the needs of their visitors. For purposes of reach analysis, pseudonymous cookies and web beacons are often used to detect returning visitors for more accurate analysis of how to use an online offer.
  • Remarketing: "Remarketing" or "retargeting" is used when, for example, it is noted for advertising purposes which products a user has been interested in on a website in order to remind the user on other websites about these products, eg in advertisements.
  • Tracking: "Tracking" is when the behavior of users across multiple online offers can be traced.As a rule, with regard to the online offers used behavior and interest information stored in cookies or servers of the providers of tracking technologies (so-called profiling). This information can then be used, for example, to show users advertisements that are likely to match their interests.
  • Responsible person: "Responsible person" means the natural or legal person, public authority, institution or other body which, alone or together with others, decides on the purposes and means of processing personal data.
  • Processing: "Processing" means any process performed with or without the aid of automated procedures or any such process associated with personal data. The term covers a wide range and covers practically every handling of data, be it collection, evaluation, storage, transfer or deletion.


Created with free by Dr. med. Thomas Schwenke


Use of Google Analytics

We use Google Analytics to analyze website usage. The resulting data is used to optimise our website and advertising measures. 

Google Analytics is a web analytics service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, United States). Google processes the data for website use on our behalf and is contractually obligated to take measures to ensure the confidentiality of the data processed.

During your visit to our website the following data will be recorded:

Pages viewed
Orders incl. turnover and ordered products
Your behaviour on the pages (e.g. clicks, scrolling behaviour and length of stay)
Your approximate location (country and city)
Your IP address (in abbreviated form, so that no unambiguous assignment is possible)
Technical information such as browser, Internet provider, terminal device and screen resolution
Source of your visit (i.e. via which website or advertising medium you came to us)
This data is transferred to a Google server in the USA. Google will comply with the data protection provisions of the EU-US Privacy Shield Agreement.

Google Analytics stores cookies in your web browser for a period of two years since your last visit. These cookies contain a randomly generated user ID that can be used to recognize you when you visit a website in the future.

The recorded data is stored together with the randomly generated user ID, which enables the evaluation of pseudonymous user profiles. These user-related data are automatically deleted after 14 months. Other data remain stored in aggregated form indefinitely.

If you do not agree with the collection, you can prevent this by installing the browser add-on once to deactivate Google Analytics.


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